Dynamic, innovative, and trend-savvy Journalist and Hispanic Content Creator with a specialization in catering to Hispanic audiences in the US.

Expertise in trends, pop culture, women's issues, and gender identity. Skilled in web, TV, magazine publishing, and radio, with a strong background in editing, journalism, and lifestyle content creation.

Proficient in working with software engineers, CMS, SEO, social media, and UGC platforms.

Thrives in diverse environments and excels at handling sensitive and controversial topics. A collaborative and motivational leader who guides teams to success. Detail-oriented, data-driven, and organized with exceptional multitasking abilities.

Fluent in Spanish, English, Italian, and basic Portuguese.

Professional History

  • Colaboraciones en distintos medios con artículos y columnas de opinión.

  • Miami, FL | 2024

    • Co-wrote scripts for the grief-focused podcast host by the journalist Marcela Sarmiento.

    • Curated digital content for social media, and orchestrated press coordination in MX.

    More

  • Warner Bros. Discovery | 2024

    • Developed and executed bilingual digital content strategies aligned with show objectives and brand identity.

    • Managed logistics and coordination across Austin, Puerto Rico, and Miami, ensuring smooth operations and timely content delivery.

    • Collaborated with producers, talent, and crew to seamlessly integrate digital elements into show narrative.

    • Led digital team, providing guidance and mentorship to ensure successful execution of initiatives.Item description

  • Miami | 2023 - present

    • Provide students with insight and understanding of social media environments and applications.

    • Conduct social media content creation classes.

  • Miami | 2015 - 2023

    • Creator of 'La Insider', a social media influencer focused on shopping and trends, collaborating with brands like Essilor, CeraVe, Kohls, and Clinique.

    o Achieved 80% organic growth on Instagram for La Insider, reaching 80K followers.

    • Content creator of 'El Break de las 7', a digital talk show streamed on Facebook during quarantine, generating 11M+ views and 250K hours of watch time.

    • Provided expertise on women and gender issues for programs such as "7 Mujeres, 7 Preguntas," "El Desnudo de Chiqui", "Duelo de Reinas" and coverage of Meghan Markle.

    • Co-created Style as Meghan, a comprehensive MM stylebook and database empowering consumers with verified insights into her fashion choices. Featured in Miami Fashion Week.

  • Miami, FL | 2013 - 2015

    • Launched the Spanish version for US Hispanic and Latin American audiences.

    • Provided editorial curation, social media, and RSS feeds for US Latino and Latin American content guides.

    More

  • Miami, FL - London, UK | 2009 - 2014

    • Wrote highly viewed articles on trends, entertainment, and lifestyle in the Spanish vertical of BBC, including coverage of the death of Jenni Rivera.

  • CDMX / Miami, FL | 2007-2011

    • Served as a daily radio producer, co-host, and trends correspondent.

  • CDMX | 2005-2009

    • Successful columnist and blogger for magazine.

    • Created and developed Chilango.com (TimeOut), first digital life and style guide for Mexico City.

    • Served as an ambassador for the brand description.

    • Weekly segment of city trends sponsored by Chilango (Time Out) magazine in CNN’s México Perspectivas newscast.

  • 2000-2005

    • Daily news and entertainment for Adela Micha, in first all-women newscast in Mexico.

  • Rome, IT | 1996-2000

    • Field producer in charge of national and international projects, including war coverage in East Europe and Middle East, religious coverage of Pope John Paul II, and sporting events, such as the Open Tennis in Rome.

There’s more…

SKILLS & LANGUAGES

  • English (Professional Working)

  • Spanish (Native or Bilingual)

  • Italian (Full Professional)

  • Portuguese (Basic)

OPINION

  • Host, Somos un caso Podcast.

  • Contributor to Las Top News, US, El Nuevo Día, Puerto Rico and Animal Político, CDMX.

EDUCATION

Visual Communication, Scuola Delle Arti di S. Giacomo | Rome, Italy.

AWARDS & CERTIFICATIONS

  • Inside LVMH Certificate. Creation & Branding. Retail and Customer Experiences. Dec 2023.

  • Emmy Nominations for #AlfombraLive in Special Event Coverage (2020) category and for Karol G: La Guerrera del Género (2019) in Documentary -Topical category.

  • Broadcaster Course. Universidad del Claustro de Sor Juana. CDMX

KEY ATTRIBUTES

Highly motivated, adaptable, and outgoing | Strong organizational and time-management skills | Comfortable working with senior management and a dispersed workforce | Proven ability to work independently and under pressure.

Los (buenos) proyectos

"As a multilingual journalist, I have been working hard to enhance the world of latinos in their own language”

contact me

write me
simple.personal@gmail.com

call me
+1 (305) 305-6469

visit me
Miami, Fl.

follow me